The KeyneLink Process – Primary Job Responsibilities

Primary Job Responsibilities (PJRs) articulate and describe your core job responsibilities in a concise and manageable format. They are not intended to replace a job description, but rather to make a job description more manageable. Unlike a job description that gets into the nitty-gritty detail of the activities for which a person is responsible, PJRs consist of a brief statement of the responsibility and a clarifying description/standard.

PJRs should be stated more broadly than a job description and should start with a verb. Ideally, an employee should have between four and eight PJRs. Here’s a sample list of primary job responsibilities for a Product Development Director:

  • Develop and enhance product lines
  • Support sales and customer service efforts
  • Manage direct reports to achieve their goals
  • Suggest process improvement solutions
  • Test, evaluate and benchmark products to create competitive marketing data

Notice that the list is not as detailed as a job description – it’s not meant to be. It only answers the basic question, “What is this employee responsible for?” Managing employees, setting departmental direction, reaching departmental goals, managing the confidential information of employees, overseeing the efficient operations of the production department – these are primary job responsibilities. In contrast, conducting month-end financial closings, scheduling employee work shifts, completing sales reports and meeting with vendors on a weekly basis are all job description items because they are more detailed.

The wisdom from this blog post came from KeyneLink’s strategy-execution manual. The KeyneLink system helps senior leadership deliver faster, better decisions, while building a world-class execution capability throughout their company. More to come!

Click here to go to Keyne Insight’s Website.

Click here to learn more about KeyneLink’s Strategy Execution Management System.

Gary Tomlinson
(919) 847-6235

About Gary Tomlinson

Gary Tomlinson has been an entrepreneur and business owner for over 40 years. Today he is a leadership consultant and executive coach specializing in executive team alignment and organizational execution.
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